Pricing Practitioners: Are you winning the data intelligence game?

PPS Fall Session to Showcase Intelligent Data-Driven Pricing Strategies

Today, commercial pricing success demands new ways of managing data. Pricing organizations are tasked with managing increasingly large and complex data sets coming from diverse sources that change rapidly. As a result, there is a failure to operationalize pricing strategy over a long-term horizon. Pricing organizations can no longer rely on spreadsheets, custom software tools, and empirical observation to properly manage the complexity and challenges on the road to creating sustained success.

The good news is advancements in pricing software solutions can empower pricing organizations with new ways of exploiting their data to unlock substantial value. Powered by machine learning algorithms and AI, pricing software enables pricing practitioners to systematically apply their empirical observations and expertise to an increasingly granular and rapidly changing data set. This facilitates optimal pricing changes in real-time, and evolution as markets and customer preferences change.

Vistaar invites you to attend Dushyant Zutshi’s break out session entitled, “Machines Are Learning from Data: It’s a Pricing Opportunity,” at the Professional Pricing Society’s Fall Conference #PPSDALLAS18 on October 26 at 1:00 pm. Dushyant will discuss how advanced algorithms and ML/AI techniques drive intelligent pricing and sales strategies for success in the data-driven world.

Attendees will learn:

  • Why machine learning and learning from machines is a pricing (and sales) opportunity;
  • Two real-world case studies of how applying advanced algorithms and ML/AI techniques to pricing and sales strategies can breed success; and
  • How to tackle change management when moving from a traditional organizational sales process to data-driven decision making.

Attending PPS, but can’t make the session? Stop by booth #105 to talk with Dushyant one-on-one.

If you are unable to join Vistaar at the PPS Fall conference, click here to get access to a sneak peek of Dushyant’s break out session!

About the Speaker:
Dushyant Zutshi is Director of Product Management at Vistaar Technologies. He has a deep technology background and leads the product roadmap for strategic product lines at Vistaar. Dushyant has 20+ years of experience in developing technology as well as using technology to create business value. He works closely with Global 2000 customers regarding how to best leverage technology solutions that drive pricing transformations. He has a bachelor’s degree in Computer Science from Birla Institute of Technology (BIT), and an executive MBA, from Indian Institute of Management (IIM).

About Vistaar:
Vistaar Technologies is a leading SaaS software provider that enables companies to optimize pricing, promotion, configuration, and rebate management. Our solutions are powered by predictive models leveraged by machine learning that deliver profitable growth and maximize shareholder value. Our world-class customer base spans a broad range of industries throughout the Global 2000 and includes manufacturing, beverage alcohol, retail, and many others.

This article was authored by:
Kelly Capizzi, Associate Director, Marketing
Graduate from Millersville University of Pennsylvania

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