Pricing Practitioners: Are you winning the data intelligence game?

PPS Fall Session to Showcase Intelligent Data-Driven Pricing Strategies

Today, commercial pricing success demands new ways of managing data. Pricing organizations are tasked with managing increasingly large and complex data sets coming from diverse sources that change rapidly. As a result, there is a failure to operationalize pricing strategy over a long-term horizon. Pricing organizations can no longer rely on spreadsheets, custom software tools, and empirical observation to properly manage the complexity and challenges on the road to creating sustained success.

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AI & Machine Learning in the Pricing World

In today’s fast-paced world, rapidly evolving data and software driven strategies are imperative to creating sustained commercial pricing success. Good processes and experienced personnel alone are no longer enough. It is nearly impossible to rely on spreadsheets, custom software tools, and empirical observation to properly manage the complexity of becoming a “data-driven” pricing organization. That’s why it’s more important than ever to not only understand what Artificial Intelligence (AI) and machine learning are but also to learn how to use them for tangible value in data-driven pricing.

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Pricing: Does Fortune Favor the Bold or the “Prepared”

With every sales bid, there are new data that can be used to improve pricing. Yet, much of this potential remains untapped. Why? Because data gaps and uncontrolled sales cycle data variables are significant roadblocks. Find out how Vistaar’s leading edge pricing practices and price science techniques can help you overcome the roadblocks. It’s worth the effort because effective use of field sales information can materially improve your deal margin, your win-rates, and ultimately your earnings per share.

Vistaar invites you to attend David Glenn’s presentation at the Professional Pricing Society’s Spring Conference #PPSCHI18 on May 4th. David is Vistaar’s Vice President of Pricing Science and his presentation is entitled: How well does your pricing organization learn from the field?

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Machine Learning – a “Next Level” Pricing Element

For a pricing strategy to be truly successful, it must be a “win-win-win” for sales, marketing, and finance. This calls for a revenue and margin balancing act consistently performed over time. Vistaar’s SmartQuote pricing software enables pricing strategies and tactics to efficiently and rapidly adapt as market conditions change. SmartQuote is powered by advanced machine learning techniques which ensures that your pricing strategy is continuously aligned with market conditions as well as internal financial goals.

Want to learn more? We will be at the Spring 2018 Professional Pricing Society (PPS) conference in Chicago on May 1-4. Visit us at our booth for an update on Vistaar’s SmartQuote, the world’s leading price management software solution.

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